The conservative group One Million Mothers has accused UberEats “of glamorizing a LBGTQ life-style” over its new advert marketing campaign that includes “Queer Eye” star Jonathan Van Ness.
The Christian group, which is a department of the American Household Affiliation, began a petition on-line to finish the advert marketing campaign, which has garnered greater than 6,300 signatures to date.
“Disgrace on Uber Eats for making an attempt to brainwash viewers with an agenda as a substitute of specializing in offering a useful service, particularly throughout a pandemic,” the group wrote in the petition. “As an alternative of creating audiences lose their urge for food by glamorizing a LGBTQ life-style, Uber Eats ought to deal with what it does and stay impartial on controversial points.”
The group additionally mentioned that casting Van Ness “screams liberal agenda” and “turns off potential Uber Eats prospects.”
The advert marketing campaign options Van Ness, somebody who identifies as non-binary however makes use of he/him pronouns, alongside Olympic gold medal gymnast Simone Biles.
One ad begins with Biles doing backflips earlier than saying “tonight, I’ll be consuming a tacky cauliflower pizza with further broccolini.”
“Something Simone Biles can do, Jonathan Van Ness can do… in his personal, wonderful means,” the video’s caption on YouTube reads.
Another ad options Van Ness saying he’ll have a “falafel wrap with candy potato fries.” After his order seems, Biles seems and says “splitsies?”
Van Ness then does a cut up on the steadiness beam that Biles is on.
“Oh, you meant the meals, didn’t you?” The truth star asks, jokingly.
A spokesperson for Uber instructed NBC News that the corporate is “unapologetically dedicated to representing the flavour spectrum,” including that “JVN and Simone serve gymnastic prowess and … self-confidence, qualities hundreds of thousands of mothers in all places can—and do—help,” the spokesperson mentioned.
The Hill has reached out to Uber for remark.
One Million Mothers is understood for pushing again on content material that includes LGBT characters and stars. In December 2019, the Hallmark Channel pulled four TV ads that featured a lesbian couple getting married and kissing after a petition from the group acquired practically 26,000 signatures.