Stereotypes are impolite however typically true.
Simply as ‘Australian vogue’ was once thought-about an oxymoron or punchline for a lot of the twentieth century, some nations are world-renowned for his or her sartorial experience. Simply the phrases Milan or Paris instantly conjure up ideas of vogue weeks, luxurious manufacturers; fancily-dressed women and men.
But these within the know would let you know that the true vogue capital of the world isn’t in Europe, however in Asia: the Japanese have lengthy been considered the world’s most trendy nation.
Not solely are Japanese individuals, typically talking, significantly fashion-forward, however the Land of the Rising Sun can be house to manufacturers like Comme des Garçons, fragment design, NEIGHBORHOOD and Uniqlo; world-famous retailers like Beams, atmos and Dover Street Market; plus acclaimed designers like Yohji Yamamoto, Jun Takahashi, Issey Miyake, Nigo and the recently-departed Kenzo Takada.
Japanese males particularly are well-regarded for his or her impeccable vogue sense, and the best way they gown has had monumental impacts on trendy model. The streetwear, workwear and retro emphasis that defines a lot of recent males’s vogue in 2020 is straight from the streets of Tokyo within the 90s. Even trendy sneaker tradition – which revolves round restricted releases and increase hype – owes a lot to the fastidious footwear collectors of Japan, which has lengthy been the world’s #1 vacation spot for uncommon kicks.
The actual query is that this: what do Japanese males do in a different way to males in different components of the world?
It’s a easy reply, but it surely’s as a result of the Japanese care extra about vogue than different cultures.
Firstly, they’re grasp curators. Not solely does Japan have a wealthy vogue tradition all of its personal – suppose the kimono, tabi, noragi or hachimaki – however the Japanese have at all times been masters of taking one of the best appears from overseas and making use of a distinctly Japanese edge.
Living proof: Japanese denim is well-known and regarded for its high quality and timeless vogue attraction, with celebrities like John Mayer, Child Cudi and Benedict Cumberbatch just a few distinguished devotees of the stuff. Denim’s an incredible case examine the place the Japanese have taken a component of one other tradition – on this case, American vogue – and elevated it past its origins. The identical might be mentioned about Japanese whisky, watches or cars.
Whereas there’s positively a consumerist, disposable tradition inside mainstream Japanese society (there’s a cultural obsession with ‘the brand new’), that doesn’t lengthen to vogue. Certainly, the Japanese have been effectively forward of the curve in the case of investing in high quality fundamentals and timeless items. Some manufacturers that emphasise this old-school strategy to males’s clothes embrace Hender Scheme, Visvim, Wacko Maria and WTAPS.
It’s additionally why sneaker tradition and streetwear had their genesis in Japan: whereas Australians obsess in regards to the housing market and the Spanish obsess about meals, the Japanese obsess about vogue. Perfecting a ‘match’ and standing out from the group is the best way Japanese males specific their individuality.
Maybe essentially the most placing factor about Japanese males’s vogue is that not like Australians for instance, they’re not afraid to take dangers, experiment and put on what they need. An excessive amount of of recent males’s vogue is ‘ironic’ – like carrying chunky dad sneakers, aviator prescription glasses or rising out a ‘skullet‘.
The Japanese don’t purchase into that type of considering, nevertheless. They put on what they like as a result of they prefer it, not as a result of they suppose somebody’s going to recognise the model, or allow them to into a celebration. It’s about making a neighborhood as an alternative of driving a wave.
That’s maybe the most important takeaway from Japanese males’s model: do your analysis, think about your selections, and put on your garments with confidence. That’s one other factor price protecting in thoughts: confidence makes you more attractive, too…