NEW YORK (PRWEB)
October 14, 2020
Rising retail know-how company Fayetteville Street proclaims the upcoming Girls of Shade (WOC) FashTech Brunch in its continued efforts to convey ladies of coloration collectively.
The WOC FashTech Brunch, established as a result of lack of neighborhood and restricted alternatives for girls of coloration within the intersection of artistic and technical industries, will have a good time its first nationwide collaboration with main vogue retailer Nordstrom. Remaining true to its origin, the occasion sequence will have a good time the successes and accomplishments of the highest ladies of coloration within the vogue and sweetness industries all whereas making a secure area for them to debate their manufacturers and private experiences.
After the profitable debut of the WOC FashTech Brunch at New York Vogue Week in 2018, co-founders Jessica Sofa and Brittany Hicks carried that momentum ahead by increasing from New York to different main cities, and in the end launching Fayetteville Street, LLC. The company goals to assist manufacturers and retailers match folks to product leveraging know-how to create immersive client experiences for girls of coloration. The company’s principal focus is retail know-how integration, schooling, recruiting and constructing communities for numerous shoppers.
Sofa, a match know-how knowledgeable and founding father of Luxor + Finch Consulting, has organized occasions and panels with reference to vogue and match know-how for the previous 5 years and has written greater than 60 articles on the topic.
“With my consulting, I’m able to concentrate on integrating know-how all through the availability chain to enhance it,” Sofa stated. “I educate manufacturers on match as a aggressive benefit and to plot sustainability options.”
Hicks is a vogue know-how knowledgeable and co-founder of WOC Worldwide, a neighborhood of girls on the crossing of technical and inventive careers supporting college students and professionals.
“I seen gaps in academia that trickled into company areas,” Hicks stated. “This was my inspiration to coach college students and professionals on the intersection of vogue and tech, working to shut gaps that inhibit gender and ethnic variety. My background has served me nicely on this trade. The ability of this neighborhood is our capability to create extra alternatives for different ladies in vogue and sweetness – which is why we’re enthusiastic about this partnership and to see WOC Worldwide proceed to develop.”
On Saturday October 10 this yr’s Girls of Shade FashTech Brunch will happen at Nordstrom’s Flagship retailer in New York Metropolis. The 2 entities are leaning on each other to curate a uncooked, uncut dialog between black magnificence founders, gatekeepers and consultants throughout the style and sweetness trade – all whereas working towards social distancing. Key names within the magnificence trade Autumne West (Nationwide Magnificence Director – Nordstrom) and Misa Hylton (Superstar Stylist & World Inventive Accomplice MCM) and plenty of extra will be part of the dialog.
The digital occasion will probably be syndicated throughout a number of platforms and attain greater than 1,000,000 ladies of coloration who’re magnificence and vogue lovers, that includes the ladies behind the scenes serving as gatekeepers within the magnificence and vogue trade. This extremely anticipated occasion will function a prelude to an thrilling magnificence launch at Nordstrom.
The bold and groundbreaking Fayetteville Street duo plans to host the Girls of Shade FashTech Brunch semi-annually for the foreseeable future, with hopes to proceed to unite ladies of coloration in vogue, magnificence, tech and different artistic areas.
About Fayetteville Street
Fayetteville Street, LLC is a consulting company with a concentrate on retail know-how integration, schooling, recruiting and constructing communities for numerous shoppers, particularly ladies of coloration. Based in 2018 by Brittany Hicks and Jessica Sofa, the consulting agency specializes within the following initiatives however not restricted to: small enterprise consulting, analysis and improvement, strategic enterprise consulting and recruitment and pipelines. Fayetteville Street prioritizes analysis and experiential retail for underrepresented minorities, prides itself on variety of thought and strives to create new experiences and alternatives within the vogue, magnificence and tech areas. For extra info on Fayetteville Street, please go to: http://www.FayettevilleRoad.com
About Girls of Shade FashTech Brunch
The Girls of Shade (WOC) FashTech Brunch is an occasion sequence curated and produced by the Fayetteville Street company. Established in 2018 throughout New York Vogue Week on the unique Ludlow Home in Soho. The occasion hosts prime ladies of coloration within the vogue, magnificence, and tech industries celebrating their successes and accomplishments, creating an intimate area for girls to debate their experiences with like-minded folks. Visitors take part in panel discussions, brunch and real networking. For extra info on the WOC FashTech Brunch, please go to: https://wocworldwide.com/
Nordstrom, Inc. is a number one vogue retailer based mostly within the U.S. Based in 1901 as a shoe retailer in Seattle. Immediately Nordstrom operates 355 shops in 40 states, together with 100 full-line shops in america and Canada, 248 Nordstrom Rack shops, two clearance shops and 5 Nordstrom Native service hubs. Moreover, clients are served on-line by way of Nordstrom.com, Nordstrom.ca, Nordstromrack.com, HauteLook.com and TrunkClub.com. Nordstrom, Inc.’s frequent inventory is publicly traded on the NYSE beneath the image JWN.
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